Partners
Grow with the team
Category rights negotiated at the team level, for the entire roster.
Partners
Category rights, travel and partnerships negotiated once, across the whole roster.
At the table
Headwear & Apparel
Equipment
Media · Developmental Golf
Media · PGA TOUR
Player Management
One negotiation
Category rights priced across the whole roster, not player by player.
Better stories
Team and individual player narratives for media, content and broadcast.
Shared upside
Partners win when the roster wins: more coverage, more content and more ways to build the brand.